2011 NGMR Marketing Research Innovation Winners

Introducing the Most Innovative and Best Marketing Research for 2011


Thought Leadership:

  • Ipsos Loyalty (Wallet Allocation Rule)

Research Concept Deployment:

  • InsightExpress (Ignite Network)

Non-Traditional Provider (Big Data):

  • RapLeaf


  • Dr. Bill MacElroy, Chairman, Socratic Technologies

Marc Dresner of IIR will be posting a follow up on The Market Research Event (TMRE) blog with a more detailed summary of the awards ceremony and why the winners were selected. Link will be added here when published.

The NGMR Board and myself again would like to congratulate all the winners!


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