Insights Association NEXT NYC Conference
Insights Association‘s NEXT Conference Update & Discount Code The Tri-State Area has always been a hub for Market and Ad Research, and so in a…
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Artificial Intelligence Interview with ESOMAR
2017 Next Gen Market Research Award Winners
MeToo in Market Research
TMRE – NGMR Survey on Marketing Research
Howard Moskowitz – I’d Like to Teach the World to Think
What Next Gen Market Researchers Share with Motorcycle Gangs
Looking at the Latest GRIT Report, “Fast” Means Innovative
Why the Distinction Between Quant and Qual is Obsolete
Next Gen Market Research is BACK Better than Ever!
To inaugurate our revived blog, I have some updated stats on NGMR’s membership and other interesting results from a survey we just completed to share with you down below. (It wouldn’t be a blog for researchers without a survey, now, would it?)
David Meerman Scott speaks to Tom H. C. Anderson about Public Relations
Marketing Guru Round Table Discussion, with Publoc Relations and Social Media Expert David M. Scott Market researchers are often in a great position to provide…
Text Analytics: It’s NOT just for BIG DATA
[Note: Below reposted from The Text Analytics Tips blog with permission from OdinText, Inc.] In a world focused on the value of Big Data, it’s…
Greenbook IIEX Shop Talk: TA ext Analytics in Market Research chat with the Industry’s Top Pundit!
GreenBook Interview Covers Partnering, AI/Machine Learning and the Latest Insights Applications for Text Analytics “We should be less worried about each other and more worried…
2011 NGMR Marketing Research Innovation Winners
Introducing the Most Innovative and Best Marketing Research for 2011 Thought Leadership: Ipsos Loyalty (Wallet Allocation Rule) Research Concept Deployment: InsightExpress (Ignite Network) Non-Traditional…
2011 NGMR Marketing Research Meme Winner!
The Next Gen Market Research (NGMR) “Make Research Meme-ingful” contest which invited NGMR members to prove that researchers can be just as creative, witty and new…